Telegraph Media Group / Carat
Carat, the world’s leading independent media planning and buying specialist wanted us to design a promo explaining how well they have performed in 2014/2015. The difficulty was transforming a lot of information that has to be understood but packaged in a visually pleasing way. We were also aware that just because it was a corporate job that didn’t mean it had to be bland or less exciting. So we came up with something bright and playful that reflected their staff and work ethic.